The course objective is to prepare students to understand business communication as a practical course that examines principles of communication in the workplace. It introduces students to common formats, such as the memo, letter, and report. It helps students review their writing skills to gain greater mastery of grammar, mechanics, and style. More importantly, it introduces students to the strategies successful business professionals employ for a variety of situations. Students are exposed to techniques for writing informational, persuasive, sales, employment, good news, and bad news communications. Students will gain information on internal and external communication situations, with practice in audience analysis. Students will also gain information on the technological tools available to business communicators today. Students will be introduced to the exciting communication possibilities offered by personal computers, cell phones, videoconferencing, desktop publishing, and other cutting edge technology. In essence, it provides an introduction to the communication skills needed to enter and advance successfully in a business career.