Course Summary
Credit Type:
14 weeks (75 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 3 Business Ethics


The course objective is to provide an introduction to business ethics, including the exploration of employee issues and responsibilities, leadership and decision-making, morality, diversity, discrimination, ethics in marketing and advertising, and corporate social responsibility.

Learning Outcomes:

  • relate the market system to the need for ethics in business and distinguish it from the law and concepts of virtue and morality
  • explore ethics in the context of relativism, psychological egoism, utilitarianism, deontology, and virtue ethics
  • examine the ideas of character ethic, female ethic, human rights, and ethical action
  • illustrate the factors influencing employee issues including the right to work, employment at will, due process and employee participation, health and safety standards, family responsibilities, the right to privacy, and substance abuse testing
  • examine the professional ethics and responsibilities of intermediaries, managerial responsibility and loyalty, and employee responsibilities to the community
  • illustrate how the traits of ethical leaders and the influence of the group affect moral responsibility
  • compare differentiation and discrimination, and examine issues involving diversity and discrimination including the work environment of women, preferential policies, and diversity policies
  • relate risk analysis in health and safety, responsibilities of the producer, products liability and accountability, and fair pricing to ethics in marketing
  • explore the ethical considerations that govern sales, advertising, and product placement in the context of regulation of sales and advertising, and target marketing
  • analyze international economic integration, labor in the global economy, and the regulation of global economic activities by international institutions
  • analyze methods of ensuring morality in business including Kohlberg's method of assessing moral decision-making processes and James Weber's modification, ethical corporate structures, and federal sentencing guidelines and the Sarbanes-Oxley act
  • analyze the classical model and its limitations
  • evaluate modern theories of corporate social responsibility including the moral minimum framework and the stakeholder theory

General Topics:

  • Introduction to business ethics
  • Leaders and decisions
  • Theoretical perspectives
  • Morality in business
  • Corporate social responsibility
  • Diversity and discrimination
  • Globalization and regulation
  • Global ethics
  • Employee issues
  • Ethics in marketing
  • Product safety and pricing
  • Ethics in marketing
  • Advertising and target marketing
  • Environmental responsibilities
  • Employee responsibilities
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Computer Based Training
  • Practical Exercises

Methods of Assessment:

  • Examinations
  • Quizzes

Minimum Passing Score:

Supplemental Materials

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