Course

Course Summary
Credit Type:
Course
ACE ID:
MMWR-0053
Organization's ID:
MMWR-0053
Location:
Hybrid
Length:
20 hours (8 weeks)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Upper-Division Baccalaureate 3 Management
Description

Objective:

The course objective is for students to develop a comprehensive Business Plan for their Family and MWR program/activity. Students consider financial planning, installation business environment, and market analysis.

Learning Outcomes:

  • Write a business plan including business purpose, goals, objectives, actions and contingency plans
  • Perform competitive, customer, and SWOT analysis
  • Research team credentials

General Topics:

  • Business Plan
  • Budget Planning
  • Installation Business Environment
  • Market Analysis
  • SWOT Analysis
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Computer Based Training
  • Practical Exercises

Methods of Assessment:

  • Performance Rubrics (Checklists)
  • Presentations
  • Written Papers

Minimum Passing Score:

75%
Supplemental Materials

Other offerings from Installation Management Command, G7 Training Division MG Robert M. Joyce School for Family and MWR

(MMWR-0067)