Course

Course Summary
Credit Type:
Course
ACE ID:
DINS-0013
Organization's ID:
DINFOS-JCPAC
Organization:
Defense Information School
Location:
Classroom-based
Length:
2 weeks (84 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Upper-Division Baccalaureate 3 strategic communications
Upper-Division Baccalaureate 3 public affairs
Description

Objective:

The course objective is to provide the knowledge and skills needed to perform the
duties of a public affairs/communication strategy practitioner at the operational level. Students will receive training in communication analysis and plans in support of the commander's objectives.

Learning Outcomes:

  • Provide Public Affairs in the Joint Operations Area
  • Provide Public Affairs in Theater

General Topics:

  • Explain the role of public affairs practitioners in the contingency environment
  • Explain the integration of public affairs into phases of planning
  • Discuss Joint Media Operations in a Contingency Environment
  • Develop a communication plan in support of contingency operations
  • Produce Public Affairs input to the Operational Plan
  • Provide communication, advice and counsel to commander and staff
  • Execute operational Public Affairs in a Joint Environment
  • Evaluate public affairs impact to the operational environment
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Case Studies
  • Classroom Exercise
  • Discussion
  • Lectures
  • Practical Exercises

Methods of Assessment:

  • Case Studies
  • Examinations
  • Performance Rubrics (Checklists)
  • Presentations
  • Written Papers

Minimum Passing Score:

70%
Supplemental Materials