Course

ESB is the first certification product in the new Certiport Business Fundamentals Certification Program, which will also include certification exams in business disciplines such as Digital Marketing and Finance. The ESB exam is intended for use primarily in academic settings including secondary schools, vocational schools, community colleges, and technical colleges. The ESB certification is built to test and validate foundation-level concepts and knowledge in entrepreneurship and small business management.Demystifies the process of starting a business by presenting difficult economic, financial and business concepts in a manner easily understood by beginners. Content is structured to take students through the entrepreneurial process - from the ideation stages and business opportunity validation through implementation and growth. Presenting various approaches to business planning, including using a business canvas in conjunction with business plans, it can be used as a professional resource for anyone looking to start their own business. Addresses the demands of career readiness standards through activities that teach career competencies and case studies that model what it means to have an entrepreneurial mindset.