Course

Course Summary
Credit Type:
Course
ACE ID:
CMPS-0022
Organization's ID:
GAC012
Location:
Classroom-based
Length:
Self-paced, 12 Weeks (60 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 3 business management
Description

Objective:

The course objective is for students to demonstrate an understanding of the theory, process and practice of contemporary business, and the functions and services that support it.

Learning Outcomes:

  • demonstrate an understanding of important business concepts
  • identify, evaluate and apply the process and theories of effective management
  • demonstrate and apply an understanding of the function of the law, human resources management and industrial relations within business contexts
  • demonstrate and apply an understanding of marketing strategies
  • demonstrate an understanding of finance and accounting in its application to business environments
  • demonstrate investigative and analytical skills for business research tasks
  • communicate information using appropriate formats for business

General Topics:

  • The role of a business
  • The classification of a business
  • The prime function and mission statement
  • Introductory economics
  • Types of economies and markets
  • Economic cycles
  • Economic performance indicators
  • Additional external factors influencing business
  • Internal factors influencing business
  • Business plans
  • Strategic plans and action plans
  • Aims and objectives
  • Business performance indicators
  • Different management styles
  • Roles of a manager
  • Decision-making process
  • Ethics
  • Human resource management
  • Legislation
  • Industrial relations
  • The role of marketing
  • Strategic marketing
  • Market research and strategic decision-making
  • Tactical marketing - the four Ps
  • Market segmentation
  • The role of the accounting function
  • The role of financial management
  • Mathematical concepts and techniques
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Case Studies
  • Classroom Exercise
  • Computer Based Training
  • Discussion
  • Learner Presentations
  • Lectures
  • Practical Exercises

Methods of Assessment:

  • Case Studies
  • Examinations
  • Performance Rubrics (Checklists)
  • Presentations
  • Written Papers

Minimum Passing Score:

70%
Supplemental Materials