The Price Transparency Imperative: Cost Confusion, Public Trust, and a Path Forward
Yes
5/28/2026 3:00 PM
5/28/2026 4:15 PM

​​About the Webinar

Confusion about college pricing is eroding student and family trust in higher education. New research from Strada Education Foundation drawing on more than 5,000 students, parents, and adult learners documents how cost confusion directly impacts whether students believe they are being charged fairly and the alignment of an institution’s objectives with their own.

In response, a national advisory group of enrollment management leaders has developed five Student-Centered Enrollment Management Principles, now endorsed by more than 20 major higher education associations, student groups, and research organizations. The principles are field-generated, aspirational, and additive to institutional missions.

Join leaders from ACE, NASFAA, AACRAO, and Strada Education Foundation, alongside members of the Enrollment Management Advisory Group—and with special recognition of NACAC as a founding contributor to this work—for a conversation about what the research shows, what the principles ask of institutions, and what’s coming next. Learn more about the Price Transparency Imperative.


Speakers

Justin Draeger
Senior Vice President, Affordability, Strada Education Foundation
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Justin Draeger - Senior Vice President, Affordability, Strada Education Foundation  -
Justin Draeger
Senior Vice President, Affordability, Strada Education Foundation
Melanie Storey
President and CEO, National Association of Student Financial Aid Administrators (NASFAA)
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Melanie Storey - President and CEO, National Association of Student Financial Aid Administrators (NASFAA) -
Melanie Storey
President and CEO, National Association of Student Financial Aid Administrators (NASFAA)
Melanie Gottlieb
Executive Director, American Association of Collegiate Registrars and Admissions Officers (AACRAO)
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Melanie Gottlieb - Executive Director, American Association of Collegiate Registrars and Admissions Officers (AACRAO) -
Melanie Gottlieb
Executive Director, American Association of Collegiate Registrars and Admissions Officers (AACRAO)
James Dean Ward
Vice President, Research, Strada Education Foundation
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James Dean Ward - Vice President, Research, Strada Education Foundation -
James Dean Ward
Vice President, Research, Strada Education Foundation
Daniel Barkowitz
Assistant Vice President of Financial Assistance and Employment, University of Miami
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Daniel Barkowitz - Assistant Vice President of Financial Assistance and Employment, University of Miami -
Daniel Barkowitz
Assistant Vice President of Financial Assistance and Employment, University of Miami
Derek Kindle
Vice President for Student Services and Enrollment Management, University of Oregon
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Derek Kindle - Vice President for Student Services and Enrollment Management, University of Oregon -
Derek Kindle
Vice President for Student Services and Enrollment Management, University of Oregon

​Recording Available

​​​This webinar took place on ​May 28, 2026.​

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Partners

ACE and Strada Education Foundation cohosted this webinar with partners NASFAA and AACRAO.