Course Course Summary Section 1 Content Section 1 Content Left Section 1 Content Right Credit Type: Course ACE ID: PLNS-0041 Organization's ID: PLNS-0041 Organization: Pearson Location: Classroom-based Length: 12 -- 15 weeks (86 hours) Dates Offered: 12/1/2020 - 3/31/2023 12/1/2017 - 11/30/2020 5/1/2014 - 11/30/2017 4/1/2011 - 4/30/2014 Credit Recommendation & Competencies Section 2 Content Section 2 Content Left Section 2 Content Right Level Credits (SH) Subject Lower-Division Baccalaureate 3 Introduction to Business Description Section 3 Content Section 3 Content Left Section 3 Content Right Objective: The course objective is to provide students with an overview of business in an increasingly global society serving as an introduction to business terminology, concepts, environments, systems, strategies, and current issues. Learning Outcomes: Describe the key components of the contemporary U.S and international business environment Describe the role of ethics and social responsibility in the business environment Examine how businesses can be organized and structured Analyze the various functions of and approaches to management Examine the key strategies, tools, and issues involved in business operations Examine the key financial concepts involved in the business enterprise Analyze marketing processes, forces, and issues in a business enterprise General Topics: The business environment Business ethics and social responsibility New business ventures in the U.S and international markets Managing the business enterprise Managing and motivating employees Marketing processes Product pricing, distribution, and promotion Productivity and quality Information systems and communication technologies Principles of accounting Banking and finance Financial and risk management Instruction & Assessment Section 4 Content Section 4 Content Left Section 4 Content Right Instructional Strategies: Audio Visual Materials Computer Based Training Methods of Assessment: Examinations Quizzes Minimum Passing Score: 70% Supplemental Materials Section 5 Content Section 5 Content Left Section 5 Content Right Section 6 Content Section 6 Content Left Section 6 Content Right Button Content Rail Content 1 Page Content