Course

Course Summary
Credit Type:
Course
ACE ID:
WALT-0001
Organization's ID:
WALT-0001
Organization:
Walt Disney Co.
Location:
Classroom-based
Length:
33 hours with 24 hours of directed activities (11 weeks)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Upper-Division Baccalaureate 3 Business Administration
Description

Objective:

The course objective is to provide an organizational exploration of The Walt Disney Company and covers a variety of topics, including its corporate history, structure, governance, performance, and culture. In addition, students will learn more about our Company's concepts around innovation and technology; globalization; history and heritage; corporate social responsibility; and diversity and inclusion.

Learning Outcomes:

  • Appraise and apply knowledge, skills, and behavior needed by leaders to achieve success in The Walt Disney Company
  • Evaluate the importance of The Walt Disney Company vision, mission, and brand essence, and its role in the success of The Walt Disney Company
  • Judge the value of innovation and technology to the success of The Walt Disney Company and its future
  • Describe productivity and its significance in The Walt Disney Company's successful business
  • Evaluate the impact of competition, service, and global expansion to The Walt Disney Company
  • Assess how The Walt Disney Company origin, culture, and values impact how it does business
  • Analyze the ways brand and corporate culture creates a competitive advantage for corporations
  • Identify how the components of The Walt Disney Company's Enterprise Leadership Competencies can be applied in your future career
  • Demonstrate mastery of concepts discussed in class through case studies
  • Differentiate the various ways The Walt Disney Company is involved with the community and the environment versus other Fortune 100 companies
  • Compare and contrast how The Walt Disney Company utilizes synergy between business segments with other businesses in the industry

General Topics:

  • Innovation and technology
  • Globalization
  • History and heritage
  • Corporate social responsibility
  • Diversity and inclusion
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Case Studies
  • Classroom Exercise
  • Discussion
  • Laboratory
  • Learner Presentations
  • Lectures
  • Practical Exercises

Methods of Assessment:

  • Case Studies
  • Examinations
  • Performance Rubrics (Checklists)
  • Presentations
  • Quizzes
  • Written Papers

Minimum Passing Score:

70%
Supplemental Materials