Course

Course Summary
Credit Type:
Course
ACE ID:
WALM-0084
Organization:
Location:
Classroom-based
Length:
8 weeks (40 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 1 Customer Service Relations or Introduction to Business
Description

Objective:

The course objective is to enable students to increase their awareness of service delivery techniques, explore how service innovation impacts value creation and service success in public and private sectors.

Learning Outcomes:

  • Evaluate the role employees and customers play in service innovation and delivery
  • Analyze the tools used to deliver service innovation
  • Create a roadmap to delivery excellent customer service and build customer loyalty
  • Remember and implement course concepts
  • Understand the importance of service innovation and how to mitigate service failure

General Topics:

  • Innovative service strategies
  • Service delivery techniques
  • Review customer expectation
  • Improving customer experience
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Discussion
  • Lectures
  • Practical Exercises

Methods of Assessment:

  • Performance Rubrics (Checklists)
  • Quizzes
  • Written Papers

Minimum Passing Score:

75%
Supplemental Materials