Course

Course Summary
Credit Type:
Course
ACE ID:
WALM-0077
Organization:
Location:
Classroom-based
Length:
8 weeks (40 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 3 Principles Of E-Business
Description

Objective:

The course objective is to enable students to explore a variety of concepts, technology, and models associated with e-business in order for students to understand, apply, and analyze how organizations can utilize e-business concepts to meet their goals. The course will also review e-business effects on society as well as the advantages and disadvantages that e-business may have on commerce. Students will gain understanding of the global impact of e-business and the technological changes that will affect how business is done in the global business environment.

Learning Outcomes:

  • Analyze major concepts and theories of e-business
  • Summarize and explain the meaning of e-business
  • Summarize and explain the meaning of e-commerce
  • Describe cyber services
  • Explain business models in the new world along with societal issues that may affect e-business
  • Apply key e-business technologies
  • Describe e-business strategy and managerial issues related to e-business
  • Formulate e-marketing strategies

General Topics:

  • Concepts and theories of e-business
  • E-business strategy
  • Managerial issues related to e-business
  • E-business techniques
Instruction & Assessment

Instructional Strategies:

  • Discussion
  • Lectures

Methods of Assessment:

  • Performance Rubrics (Checklists)
  • Quizzes
  • Written Papers

Minimum Passing Score:

75%
Supplemental Materials