Course

Course Summary
Credit Type:
Course
ACE ID:
VDCE-0005
Organization's ID:
12.00.03
Organization:
Virginia Department of Corrections
Location:
Classroom-based
Length:
39 weeks (582 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 6 Introduction to Graphic Design
Description

Objective:

The course objective is to enable students to gain a comprehensive foundation in the use of advertising and illustration techniques using traditional illustration techniques as well as computer generated applications found within the industry, learn to design and develop projects addressing situations found within the industry, and develop creativity through experimentation.

Learning Outcomes:

  • Understand the principles of advertising and its usage in design
  • Use the Adobe Suite for use in communication arts and design
  • Design basic functional websites for businesses
  • Design company logos through creativity and knowledge of marketing
  • Understand letter and color combinations in design and art

General Topics:

  • Computer orientation
  • Creativity and visual surprise
  • Adobe illustrator
  • Digital input devices
  • Adobe Photoshop
  • Graphic design process
  • Graphic design composition
  • Tonal mediums and color
  • Lettering and typography
  • Artwork preparation
  • Logo design
  • Package design
  • Vinyl cutting
  • Basic web design
  • Advertising
  • Employability skills
  • All aspects of the industry
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Classroom Exercise
  • Computer Based Training
  • Discussion
  • Practical Exercises
  • Project-based Instruction

Methods of Assessment:

  • Examinations
  • Performance Rubrics (Checklists)
  • Quizzes

Minimum Passing Score:

80%
Supplemental Materials