Course

Course Summary
Credit Type:
Course
ACE ID:
SDCM-0121
Organization's ID:
Hospitality 105
Organization:
Study.com, LLC
Location:
Classroom-based
Length:
Self-paced, 20 weeks (40 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 3 Introduction to The Travel and Tourism Industry
Description

Objective:

The course objective is to analyze tourism organizations, as well as the lodging and the food and beverage industries.

Learning Outcomes:

  • Define tourism management, identify why people travel and give a historical overview of the tourism industry
  • Differentiate between hotels, cruise ships and casinos in terms of classifications and ratings, departments and divisions, and modes of transportation used in tourism
  • Create tourism marketing strategies
  • Apply tourism planning strategies used by UNTWO and other tourism planners, and identify sustainability practices in tourism planning
  • Understand the role of intermediaries in tourism
  • Analyze social, cultural and economic issues that affect tourism
  • Identify emerging tourism trends

General Topics:

  • Overview of the tourism industry, consumer behavior of travelers, world tourism organizations, tourism policy and planning, tourism economics, lodging classifications, lodging operations, food and beverage operations, transportation in tourism management, recreation organizations in tourism management, intermediaries in tourism management, global issues affecting tourism
  • Tourism marketing, tourism and hospitality trends, and tourism and travel careers
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials

Methods of Assessment:

  • Examinations
  • Quizzes

Minimum Passing Score:

70%
Supplemental Materials