Course

Course Summary
Credit Type:
Course
ACE ID:
SAYA-0020
Organization's ID:
BUS101: Introduction to Business
Organization:
Location:
Online
Length:
Self-Paced (68 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 3 introduction to business
Description

Objective:

The course objective is to introduce students to business concepts and current business issues while expanding their vocabulary, improving their critical and analytical thinking skills, and refining their business decision-making in this introductory course.

Learning Outcomes:

  • explain how economic indicators shape business decisions
  • identify and analyze business cycles
  • identify the legal forms of business, and describe the advantages and disadvantages of each
  • describe and analyze the components of the marketing mix, and explain how segmentation and research will foster an understanding of consumer behavior
  • explain the components of a balance sheet and income statement
  • formulate several financial ratios, and communicate the implications of those ratios for future performance of a company
  • explain and identify leadership and management skills necessary for a successful business
  • identify reasons for studying business

General Topics:

  • The context of business
  • Entrepreneurship and legal forms of business
  • Marketing
  • Accounting, finance, and banking
  • Management
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Computer Based Training
  • Lectures
  • Practical Exercises

Methods of Assessment:

  • Examinations
  • Other
  • proctored final exam

Minimum Passing Score:

70%
Supplemental Materials