Course

Course Summary
Credit Type:
Course
ACE ID:
COLP-0006
Organization's ID:
BUS 201
Organization:
Location:
Classroom-based
Length:
9 weeks (60 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 3 Entrepreneurship or Small Business Management
Description

Objective:

The course objective is to serve as an introduction to entrepreneurship, with an emphasis on the key steps of the entrepreneurial experience: conceiving an idea, innovating, evaluating, and then creating a business.

Learning Outcomes:

  • Demonstrate knowledge of what it is to be an entrepreneur and to apply entrepreneurial thinking: the ability to see opportunity, develop creative ways to exploit it, take and exercise personal responsibility, and understand the entrepreneurial call
  • Demonstrate personal entrepreneurial traits and behaviors including disciplines for fostering innovation, assessment and ethical leadership
  • Distinguish the basic financial concepts, principles, and tools fundamental to entrepreneurship and small business ownership
  • Classify the concepts around which decisions for opportunity analysis and business development are made
  • Identify entrepreneurial resources, assess risk, and evaluate business opportunities in light of personal entrepreneurial styles
  • Identify career/life skills connected with business communications and interpersonal skills for fostering mutually beneficial interaction, building and managing teams, communicating business ideas and concepts, and managing conflict resolution, including a focus on the principles of serving leadership
  • Apply the fundamentals of effective gamestorming, including product/service development, marketing, control and management
  • Construct an elevator pitch and feasibility plan to summarize a business plan for a new business venture
  • Reason with a state of healthy self-esteem and self-confidence through learning to think like an entrepreneur

General Topics:

  • Key elements of entrepreneurship: creativity and innovation
  • Opportunity recognition and analysis
  • Business building fundamentals (especially the basics of leadership, marketing and financial literacy)
  • Lessons from successful entrepreneurs
  • Mentoring
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Discussion
  • Lectures
  • Practical Exercises

Methods of Assessment:

  • Examinations
  • Performance Rubrics (Checklists)
  • Presentations
  • Quizzes
  • Written Papers

Minimum Passing Score:

70%
Supplemental Materials