Objective:
The course objective is to develop a comprehensive business plan for their Family and MWR program/activity. Learners will consider financial planning, installation business environment, and market analysis.
Learning Outcomes:
- demonstrate proficiency in writing a business purpose, goals, objectives, actions, and contingency plans
- researching team credentials
- performing competitive, customer, and SWOT analysis.
General Course Topics:
- Budgeting
- NAF and APF Funding
- Financial management
- Market analysis
- Business planning