Course

Course Summary
Credit Type:
Course
ACE ID:
DINS-0020
Organization's ID:
DINFOS-BMCSC-USN
Organization:
Defense Information School
Location:
Classroom-based
Length:
24 weeks (988 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 3 Photography
Lower-Division Baccalaureate 3 Mass Communications
Lower-Division Baccalaureate 3 Media Relations
Lower-Division Baccalaureate 3 News Reporting
Lower-Division Baccalaureate 3 Visual Communications
This course is recommended for a total of 15 semester hours in the lower-division baccalaureate/associate degree category.
Description

Objective:

The course objective is to produce a Basic Mass Communication Specialist 'A-School' graduate able to write stories, shoot story-telling pictures and video, and deliver that information in multiple formats to multiple customers from anywhere in the world.

Learning Outcomes:

  • Produce news and information for DOD internal audiences and the American public
  • Support Military Public Affairs functions and activities that includes internal information and community and media relations
  • Use digital photography and videography to document DOD activities and produce visual information products
  • Use a variety of graphic design and digital illustration products to create multimedia products
  • Use digital production equipment to generate print materials
  • Operate as a United States Navy Mass Communication Specialist in an operational environment

General Topics:

  • Principles of public affairs
  • Navy public affairs organization
  • Role of CHINFO and its field activities
  • Department of Defense principles of information
  • Aspects of internal information
  • Communication laws and ethics
  • Guidelines for the release of information
  • Aspects of community relations
  • Application of English skills
  • Writing news stories
  • Writing headlines
  • Digital photography fundamentals and techniques
  • Caption writing
  • Theory of light and color
  • DoD visual information regulations, directives and instructions
  • Operations security (OPSEC)
  • Image enhancement and modification
  • Controlled and uncontrolled action photography and videography
  • Aspects of media relations
  • Writing information releases
  • Preparing for and conducting on-camera interviews
  • Feature writing
  • Multiple flash lighting techniques
  • Investigative photography
  • Visual storytelling
  • Video editing
  • Video production script writing
  • Motion media story telling
  • Vector-based graphic design techniques
  • Raster-based graphic design techniques
  • Desktop publishing operations
  • Web site design
  • Multimedia production
  • Print production using digital production equipment (including bindery and large format printers)
  • Using a large format printer
Instruction & Assessment

Instructional Strategies:

  • Classroom Exercise
  • Computer Based Training
  • Lectures
  • Practical Exercises

Methods of Assessment:

  • Examinations
  • Performance Rubrics (Checklists)
  • Quizzes
  • Written Papers

Minimum Passing Score:

70%
Supplemental Materials