Course

Credit Type:
Course
ACE ID:
ATTS-0430
Version:
3
Location:
Classroom-based
Length:
140 hours; 98 hours
ACE Credit Recommendation Period:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Graduate 4 Business Strategy
Graduate 4 Marketing Planning
, 3 semester hours in Business Strategy and Policy, and 3 semester hours in Market Planning and Strategy, for a total of 6 semester hours (Special Annual Review 1/91). , 3 semester hours in Business Strategy and Policy, and 3 semester hours in Market Planning and Strategy, for a total of 6 semester hours (10/97).
Description

Objective:

To provide an intense two-week developmental, leadership and general management experience designed to exponentially enhance the leadership capacity of second level and district level high performing managers and to increase their ability to assume higher level responsibilities.

Learning Outcomes:

  • Develop a global, general management perspective and an understanding of the information industry
  • Develop an innovative action plan to address critical business challenge
  • Understand impact on the bottom line and be clear on contributions toward the success of AT&T
  • Understand leadership behaviors, skills and mindset to be an effective agent of change
  • Understand AT&T's latest strategies through interaction with senior AT&T executives
  • Exercise strategic thinking and strategy execution
Instruction & Assessment

Instructional Strategies:

  • Classroom Exercise
  • Discussion
  • Lectures
Supplemental Materials
Equivalencies