Course

Course Summary
Credit Type:
Course
ACE ID:
CMPS-0016
Organization's ID:
GAC022
Location:
Classroom-based
Length:
Self-paced, 12 weeks (60 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Upper-Division Baccalaureate 3 international business
Description

Objective:

The course objective is for students to demonstrate an understanding of international business and the impact of globalization.

Learning Outcomes:

  • describe and analyze key concepts around globalization
  • demonstrate and apply an understanding of the external factors impacting on the development of international business
  • demonstrate, evaluate and apply an understanding of the internal factors which contribute to successful international business interactions
  • apply knowledge of marketing strategies to international business contexts
  • demonstrate investigative and analytical skills for a business research task
  • communicate information using appropriate formats and language for business.

General Topics:

  • History of globalization
  • Beliefs which shape internalization
  • Foreign market entry modes
  • Future trends in international business
  • International economic systems
  • International trade
  • International finance
  • International harmonization
  • Political environment
  • Legal environment
  • Technological environment
  • Socio-cultural environment
  • Leadership styles
  • Management skills
  • Communication and culture
  • Ethics and social responsibility
  • International marketing and culture
  • International marketing and 4Ps
  • International marketing and ethics
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Case Studies
  • Classroom Exercise
  • Computer Based Training
  • Discussion
  • Learner Presentations
  • Lectures
  • Practical Exercises

Methods of Assessment:

  • Case Studies
  • Examinations
  • Performance Rubrics (Checklists)
  • Presentations
  • Quizzes
  • Written Papers

Minimum Passing Score:

70%
Supplemental Materials