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ACAC Events

December 30, 1899


American College Application Campaign®

New this year, the American College Application Campaign will kick off the national efforts with a #WhyApply Day on Friday, September 22, 2017. We encourage everyone to share on social media why it's important to apply to college. Though most states host events in October and November, program implementation dates vary by state in order to meet the needs of the state. When available, and as provided by the state, the dates for each state's ACAC program are included on their state profile page. State profile pages can be viewed on the ACAC Main Page by clicking on the state.

Social Media Strategy Webinar

Implementing #WhyApply Social Media Strategies Into Your College Application Campaign
Date: Tuesday, August 29, 2017, at 3:00 pm EDT
Presenters: Anthony Shop, Social Driver and Lisa King, ACAC

bullet Register Now  

Twitter Chat
Join us for a #WhyApply Twitter Chat on Friday, September 22 at 3:00 pm EDT co-hosted with The Common Application. This Twitter chat will discuss how to encourage high school students to apply to college and how to break down the application process.

Fall 2017 Virtual College Fair
JoNew this year, ACAC is working with CollegeWeekLive to bring together more than 10,000 attendees, over 100 colleges and universities, and experts in the field of applying and paying for college on October 4 for one of their biggest college fairs of the year!

The virtual college fair allows students to have personal conversations
about their background and specific needs with admissions staff in a private setting.

Date: Wednesday, October 4, 2017, from 10:00 a.m. - 10:00 p.m. ET
Register for free:

National Convening

Each year, the American College Application Campaign team coordinates a national convening. The goals of the national convening are to:

  • Provide a collaborative, discussion-driven opportunity for ACAC state coordinators to share and learn effective practices and strategies for implementing a College Application Campaign program.
  • Educate states on the resources, training, and guidance ACAC can provide as each state implements the initiative.

The 2017 National ACAC Convening took place at ACE in Washington, DC on June 21-22 through the generous support of ACT, Hearst Foundations, and MetLife Foundation. ACAC representatives from all 50 states and the District of Columbia were invited to attend the convening and we were pleased to have 46 states in attendance and one state join virtually. If you have questions about the national ACAC Convening, please contact ACAC at

Materials from the 2017 National ACAC Convening.

Trainings and Webinars

The ACAC team is available to provide technical assistance to your state as you convene your state’s College Application event steering committee, train your high school site coordinators, and work through the various logistics necessary to implement a successful program. These can be done in-person, through webinars, and/or during a conference call. Please contact the ACAC team at for any assistance your state may need.


In order to inform opinion leaders and college access practitioners, the ACAC team presents regularly at national, regional, and state conferences. If you are hosting a conference and would like to include a plenary or breakout session on the Campaign, contact us at The following meetings have included or will include sessions focused on the Campaign:

  • SREB's Go Alliance (Atlanta, GA, 2011)
  • WICHE (Webinar, 2011)
  • SHEEO Annual Meeting (Seattle, WA, 2012)
  • Annual Conference on the First Year Experience and Students in Transition (San Antonio, Texas, 2012)
  • NCCEP Annual Conference (Washington, DC, 2012)
  • NCAN Annual Conference (Las Vegas, NV, 2012)
  • GEAR UP West (Seattle, WA, 2012)
  • NCCEP Capacity Building Workshop (Las Vegas, NV, 2013)
  • Western North Carolina College Access Conference (Boone, NC, 2013)
  • Washington College Access Conference (Bellingham, WA, 2013)
  • College Access Challenge Grant Spring Meeting (Washington, DC, 2013)
  • National College Advising Corps State Program Directors' Retreat (Kansas City, MO, 2013) 
  • College Board's National Office for School Counselor Advocacy (NOSCA) (Webinar, 2013)
  • NCCEP Capacity Building Workshop (Orlando, FL, 2014)
  • AACRAO Annual Meeting (Denver, CO, 2014)
  • United States Department of Education Affinity Group (Webinar, 2014)
  • College Board Historically Black Colleges and Universities Conference (Atlanta, GA, 2014)
  • Western North Carolina College Access Summit (Boone, NC, 2014)
  • Appalachian Higher Education Network Conference (Asheville, NC, 2014)
  • Eastern Association of Student Financial Aid Administrators (Newport, RI, 2015)
  • National Council of Higher Education Resources (Savannah, GA, 2015)
  • AVID National Conference (Dallas, TX, 2016)
  • College Board Western Regional Forum (Costa Mesa, CA, 2017)
  • ACE Annual Meeting (Washington, DC, 2017)
  • Common Application Member Summit (Reston, VA 2017)
  • ACT Enrollment Planners Conference (Chicago, IL 2017)
  • New England Association for College Admission Counseling (Keene, NH, 2017)
  • American School Counselor Association Conference (Denver, CO, 2017)
  • National College Access Network Conference (San Diego, CA, 2017)

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